What Sets Your Dental Office Apart?
I have asked this question thousands of times through the years. Funny thing is, most dentists (if not all) say that their one-on-one attention and customer service make their dental practice better...
View ArticleSocial Media for Dentists: Keep It Legal, Keep It Ethical
As a professional in the dental community exploring the opportunities and insights presented by social media, you must understand that social media usage carries risks, too. Not that you haven’t always...
View ArticleShould Dentists Use Patient Testimonials in Marketing?
According to NeilsenWire, 90% of people trust their friends’ recommendations for services and products. A shocking 70% of Americans trust recommendations they find online from people they may not even...
View Article5 Social Networking Tasks Dentists Can Hire a Teenager to Do
In a Biznik article, Sue Cartwright, Social Media Marketing Expert, tells us: “With 78% of consumers trusting peer reviews when only 14% trust advertisements, it is essential to be involved in your...
View ArticleFree Report: How to Make Facebook Work for Your Dental Practice
August 10, 2010 (Dallas, Tx): Dentists and dental office administrators can establish and maintain a successful Facebook Fan (Business) Page by following the advice in “How to Make Facebook Work for...
View ArticleBlog Commenting… What’s the Point?
It’s a great question. At first glance, commenting on a blog post seems kinda like throwing your two cents into a conversation where you don’t know the players. If you aren’t the type of guy or gal to...
View ArticleCommon Questions about Modern Dental Practice Marketing
We’re often asked if we’ll do projects for businesses outside of dentistry. The answer is: Heck Yes! Take a peek at our portfolio, and you’ll see that half of MDPM’s clients aren’t dentists at all....
View ArticleSocial Media Marketing & Small Business… Worth Your Time?
I’ve said before that Facebook may or may not bring you new business, and I stand by that statement. However, we have to look at the nature of Facebook, Twitter, LinkedIn, and other Internet...
View ArticleDear Dentist: Always the Critic? You Need a Creator!
I was drawn into Dr. Larry Emmott’s newsletter, Emmott on Technology, this morning. An article entitled “Dentists Technographic Profiles” shares a brief overview of Charlene Li’s and John Bernoff’s...
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